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Master of Marketing

MMktg(Curtin) - MC-MKTG Curtin Business School
Location Bentley
Study method Full-time or part-time
Study mode On-campus
Intake February or July
Duration 1.5 years full-time

This course introduces you to the principles of marketing management and strategy, buyer behaviour and marketing research, as well as key specialist topics relevant to contemporary marketing theory and practice. 

The course is industry-focused with an emphasis on topics relevant to the marketing profession, and regular interaction with practitioners through guest speakers and industry-based projects.

The curriculum takes a global perspective with particular attention to marketing in an international context.

Entry requirements

Entry requirements for Australian and New Zealand students

Applicants require, an undergraduate degree in a relevant discipline OR an undergraduate degree in any discipline AND relevant workplace learning OR a relevant Graduate Certificate.


Some units have flexible online components and/or special weekend intensive classes.


Fees for Australian and New Zealand students

Year Student type Cost
2016 Domestic fee paying Domestic fee-paying - A domestic fee-paying place is a place at university which is not Commonwealth supported, that is, not subsidised by the Australian Government. Domestic fee paying students will be charged tuition fees and may be eligible for FEE-HELP assistance for all or part of those tuition fees. $27,000*

Fees are indicative first year only.

* Based on a first-year full-time study load of 200 credits. 300 credits are needed to graduate from this course. The total cost will depend on your course options (i.e. units selected and time taken to complete).

Use the Fee Calculator for an estimate of individual unit fees. There may also be some additional costs. For more information, see other fees and charges.

Professional recognition

Our Master of Marketing was ranked the 2nd best marketing master degree in Oceania in the prestigious Eduniversal Best Masters Ranking in Marketing 2016.

Credit for previous study

Applications for recognition of prior learning (RPL) are assessed on an individual basis.

Learn about Credit for Recognised Learning (CRL)

More information about Marketing